Pixels and tracking scripts

Table of contents

  1. How to set it up
  2. Post-sale

You add scripts to the funnel pages: registration, thank you, room, replay, etc.

How to set it up

  1. Creator -> Integrations.
  2. Tracking scripts section:
    • Facebook Pixel - Pixel ID, API Token, test code,
    • Google Analytics 4 - GA4 measurement,
    • Custom scripts - set separately for: registration page, form, thank you, room, replay.

The panel has dedicated sections for Facebook Pixel and GA4. For TikTok and other tools, use Custom scripts.

Post-sale

After a click on the offer from the room, you can track the purchase on the sales page (scripts / webhook POST). Links and sales-related options are also shown in the creator's Finish step.

The inbound URL looks like POST /api/public/post-sale-webhook?webinarId=&token= (per-webinar post-sale token). On success Webivio may emit outbound webinar.purchase.completed - see Webhooks.